November 1, 2017

We all know that images are pretty much a pioneering digital currency and there is a certain power that comes from being able to dabble in such currency. The power of a superb photograph not only makes us look good, but it is immortalised in our clients feeds as an exa...

October 23, 2017

And no, I don't mean up-selling! Think in more of a genuine way.

The medium might be the message, and wouldn’t it be great if our clients actually read these blog posts! This blog takes on a business-y vibe so check out here if that’s not for you.

This week in the office...

October 18, 2017

It breaks my heart to say, but our social media has taken a stern nose dive and I just don’t know what to do. The quality, frequency and style hasn’t changed at all but my insights certainly have. Now, I understand that business to business, Facebook needs to share the...

September 18, 2017

Never a dull day in the office here at POD, and that’s how I found myself taking a crash course in Adobe CC as the actual designer across from me was dealing out keyboard shortcuts and rattling off instructions that I couldn’t translate into Madison-talk…

But, here we a...

September 7, 2017

My dearest Excel,

There’s just something that you do that makes my life so much better. It’s probably in the way you look, with your perfect rectangles, merging capabilities and borders. Damn I love to merge!

You do so much for me. Maybe it’s in your formulas. No matter...

August 20, 2017

If you look at some the most recent successful entrepreneurs, they didn’t find success simply because they had an idea, no, they found success because they thought big and never stopped thinking big. Zuckerberg’s social network could have happily existed inside Harvard...

August 6, 2017

We are all particularly well-versed in the benefits of social media, in how it is apparently crucial to have your brand in the ‘social’ platform and how your popularity becomes a measure of your ability to master the media form.

But let’s take it back to basics, if you...

July 7, 2017

There’s this pressing movement in design to move away from stereotypes, to incorporate colour in a unique and impressive way- to tell a story about a brand with colour only. But then, there’s all this information and data out there professing there is a psychology of c...

June 6, 2017

I suppose the new age debate surrounding marketing is how successful social media is, and the ways that we can actually measure it. Flooded with sponsored click-bait material, generating content that will attract your actual followers is getting more and more difficult...

May 30, 2017

While I find it almost impossible to inject a little humour into every social media post, it does sometimes help to engage your audience. Building a network of social media followers is now as much a part of marketing as it is to have a website or brochure. Humour is a...

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